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Our Team

Photograph of Scott Newby

Scott Newby - Managing Director

NewbyCore Consulting Limited was founded in 2017 by Scott Newby. After graduating with a Masters degree in Business Management from Heriot-Watt University in 2003, Scott has since gained over 12 years experience of working for the UK’s biggest financial services company, Lloyds Banking Group, in a variety of managerial and senior roles.


Originally employed by Bank of Scotland, Scott played an integral role in ensuring one of the company’s key divisions was successfully merged with Lloyds Bank. An advocate of personal development, Scott was part of a select group of managers enrolled on to a leadership programme, devised to support the senior leaders and directors of the future.


In more recent times, Scott has held senior leadership positions within Scottish Widows, responsible for over 100 colleagues. It is here that Scott really honed his skills and found his niche as an outstanding leader, coach and mentor; creating a department which was both high performing for the business and a great place to work and progress for colleagues. 

Scott has a wealth of experience and qualifications in relation to Mental Health, training delivery and resource development. Over the last four years, Scott has specialised in working with organisations in relation to organisational culture and mental health at work. A significant part of this activity is in relation to creating training resources and materials which are of a very high standard and also fit for purpose, both in its content and to meet the requirements of the client. This work has included delivery of training sessions in person, via video technology and through distance learning, online. Scott has delivered training to the public sector, third sector and commercial sector; producing and leading on sessions to individuals and teams.


Scott specialises in mental health training for organisations, including regulated training in First Aid for Mental Health. Over the last two years, Scott has worked with multiple individuals and organisations, delivering First Aid for Mental Health training to hundreds of colleagues. In addition to this, Scott has also created and delivered bespoke training courses on Mental Health Awareness and Stress Management to hundreds of other colleagues. Scott believes in the importance of providing Mental Health training for all colleagues, and has also started to work with other trainers and colleagues to help support and educate them to be able to deliver training in Mental Health to their teams.


Scott’s passion for mental health has led him to undertaking a postgraduate degree in psychology, which will help further support his customers. In particular, Scott has a keen interest in psychotherapy, coaching psychology and organisational psychology.


During the Covid-19 pandemic, Scott has specialised in creating high quality interactive training which can be accessed online. This tutor-led online training has been accessed by hundreds of individuals across a range of organisations, with the feedback consistently being exceptional. These sessions are regularly reviewed and amended with new information as part of the quality control process. This production of online Mental Health training materials has also been created bespoke for some organisations, including the capability to dual brand the online materials for delivery to their colleagues.


Scott also enjoys talking! And has delivered many talks and interviews both in person and via webinars. Scott is also a keen podcaster, both as a host and a guest and is currently working on his latest podcast project which is due to go live soon…watch this space!


Scott has the following relevant qualifications to complement his experience:


●       MA (Hons) Degree in Business Management

●       Level 3 Award in Education & Training (RQF)

●       Instructor Certificate in First Aid for Mental Health

●       MSc Postgraduate Degree in Psychology (*in progress)


Scott has great versatility and can transfer his skills across all sectors. He is the founder of Edinburgh United Vale Football Club, as well as the team manager, a position he has held for most of the last 12 years.

Last but not least, Scott is a family man. He is married with two young children, so when not working he is kept very busy!

t: 01620 249 021


Connect with Scott on LinkedIn

image of Pamela Newby Director

Pamela Newby - Director

Pamela studied Business and Marketing in Dundee, during which time she worked for VisitScotland in London and The Ontario Court of Justice in Toronto, Canada. 


After graduating in 2004, Pamela moved to Edinburgh to work at The Institute of Chartered Accountants of Scotland (ICAS) in the CA Education marketing team.  After two years, Pamela moved on to take a role in the marketing team at HBJ Gateley Wareing (now Addleshaw Goddard Solicitors) and progressed to be the National Brand Manager of the firm across it's UK and Dubai offices. It was here she honed her business development and events skills managing conferences and events for 500+ people.


Pamela then followed her passion for charity work, and played a key role in setting up the Scotland fundraising team for the UK's largest breast cancer charity, Breast Cancer Now as their Fundraising Manager. During this time Pamela spoke at several major fundraising conferences and sat on the committee of the Chartered Institute of Fundraising's Special Interest Group for Trusts & Foundations. 


Using this experience, after having her first child, Pamela moved on to establish the fundraising function of international charity Hospices of Hope in Scotland. 


Pamela is a qualified member of the Chartered Institute of Fundraising and brings a wealth of knowledge and experience in events, social media, marketing and the not-for-profit sector to NewbyCore Consulting Limited and our sister company Evoke Action.

t: 01620 249 021


Connect with Pamela on LinkedIn

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